The determined Man Up partnership duo, Sandy Gerber and Alison Koch created an advisory board of men in Canada and performed research and meetings to develop a new model and space for men to be groomed at a whole new level. Man Up transforms the typical salon or barbershop experience into an innovative, relevant, masculine space and grooming experience.
“We looked at every aspect of the current grooming experience for men and turned it on its head. We changed the spa couch seating to a handcrafted wood bar and stools, fashion and gossip magazines to iPads and revitalized the typical rotating stylist check in greeting to a dedicated host called “M”. We constructed sink and chair combination stations to limit the inconvenience of making men walk around in gowns and eliminated the abrupt end to the specialty head massage.” ~ Sandy Gerber, Partner, Man Up
With the vision and mission to create a new level of men’s grooming in Canada, Man Up delivers an exclusive space and experience just for men to enjoy and call their own. Whether they are celebrating getting groomed for a big day or milestone with their buddies or relaxing after work in the Man Up foot massage and maintenance lazy boy chairs, men on the North Shore are certain to know what it takes to Man Up.